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Go Where You Gotta Go

CREATIVE DIRECTION : Everyone Has to go somewhere
CLIENT / AGENCY : Granite Gear / NORTH
MY ROLE : Video Editor

I was at the production of these videos to record the interviews with a boom mic and help the camera genius Reed Harkness. Being on location really helped me understand the story, so when I later sat down to edit these videos getting to the heart of the topic for these real people was intuitive.


BONUS CONTENT : Reed and I made an April Fools joke version poking fun at the line “Go where you gotta go” because, come on, it’s totally about peeing in the woods. Warning : There is a peepee shot.